A review by mercin
To Sell Is Human: The Surprising Truth about Moving Others by Daniel H. Pink

2.0

I've twice tried to read this book but didn't want to finish it. And I finish 95% of the books I read. The premise is too much of a stretch. Pink tries to redefine selling to make a point, but I don't buy it. It would be much more believable to say to "motivate" (as in his book Drive, which was much better) is human, or to "influence" is human. Selling just doesn't really cut it.
Beyond this redefining that Pink does, the book does not flow well. The poor floor is related to the fact that Pink is constantly trying to sell you on his definition of sell, but it's doesn't work. You'd be far better off spending your time reading books about motivation, or even negotiation, than this book.