A review by irwine
The Attention Merchants: The Epic Scramble to Get Inside Our Heads by Tim Wu

4.0

Fascinating read chronicling advertising’s history over the past 200 years and the use of tech/media as forms of engagement. Learned so much. The linearity of the development interestingly mapped onto my governance studies from grad school which made my brain happy. I want Tim Wu to explain more things to me.

NOTE: would like an updated edition to include more big tech scandal, the advent of short form content, more on influencer economy plz and thx