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A review by servemethesky
The Fred Factor: How Passion in Your Work and Life Can Turn the Ordinary Into the Extraordinary by Mark Sanborn
2.0
Well, The Fred Factor was alright. Nothing special, revolutionary, or groundbreaking. Sanborn offers solid advice about listening to others and caring about them, and doing the little things to go the extra mile not just for customers but for loved ones and strangers alike.
However, Sanborn comes across as extremely egocentric in this little book, praising himself for buying a cab driver coffee once, and yammering at length about how extensively he travels on his public speaking circuit. Who cares?
Additionally, Sanborn devotes scarcely 3 pages to the eponymous Fred at the beginning of this little book. A few more pages are spent on him at the end, but I was surprised by his lack of focus on the man who supposedly inspired this whole new way of looking at life.
Finally, I was frustrated by this book's reliance on vague assertions and cliches. Sanborn's ideas, I feel, would be difficult to apply, as those he offers are completely generic, and are not tailored to particular business or personal situations. They're all well and good to read about, but ultimately lack relevance or context.
However, Sanborn comes across as extremely egocentric in this little book, praising himself for buying a cab driver coffee once, and yammering at length about how extensively he travels on his public speaking circuit. Who cares?
Additionally, Sanborn devotes scarcely 3 pages to the eponymous Fred at the beginning of this little book. A few more pages are spent on him at the end, but I was surprised by his lack of focus on the man who supposedly inspired this whole new way of looking at life.
Finally, I was frustrated by this book's reliance on vague assertions and cliches. Sanborn's ideas, I feel, would be difficult to apply, as those he offers are completely generic, and are not tailored to particular business or personal situations. They're all well and good to read about, but ultimately lack relevance or context.