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bwtobias 's review for:
The Challenger Sale: Taking Control of the Customer Conversation
by Matthew Dixon, Brent Adamson
We are going to be hiring our first sales position soon, so I am reading up on everything I can about sales world. This was a great book for someone like me who has no sales background and gave some good insight on what to be looking for as we hire our first sales rep. The content was a little repetitive at times, although well researched and written. I especially liked the sales rep interview guide in the appendix.