A review by danchibnall
How We Decide by Jonah Lehrer

4.0

I was a little concerned early on that this book would be too much like a Malcolm Gladwell book. Gladwell's books are often fun and easy to read, but lack scientific merit to support certain claims or assertions.

Jonah Lehrer did a much better job with this book. Even though he does fall into a Gladwellian trap from time to time, the information about the structure of the brain, the workings of the brain, and how that affects our day-to-day lives was fascinating. This gave me food for thought so I can go out and find some more books on neuroscience that have more empirical data as well.