Neil Woodcock

3 books

Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty by Liz Machtynger, Neil Woodcock, Merlin Stone

Customer Relationship Marketing: Get to Know Your Customers and Win Their Loyalty

Liz Machtynger, Neil Woodcock, Merlin Stone

228 pages • missing pub info (editions)

informative medium-paced
Up Close and Personal?: Customer Relationship Marketing @ Work by Neil Woodcock, Ben Barnes, Merlin Stone, Merlin Stone, Ginni Rometty, Paul R. Gamble
Up Close and Personal?: Customer Relationship Marketing @ Work
—
Neil Woodcock, Ben Barnes, Merlin Stone, Merlin Stone, Ginni Rometty, Paul R. Gamble

Up Close and Personal?: Customer Relationship Marketing @ Work

Neil Woodcock, Ben Barnes, Merlin Stone, Merlin Stone, Ginni Rometty, Paul R. Gamble

358 pages • first pub 2000 (editions)

informative inspiring medium-paced
Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services by Merlin Stone
Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services
—
Merlin Stone

Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services

Merlin Stone

missing page info • first pub 1997 (editions)