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David M. Boush

1 book

Deception in the Marketplace: The Psychology of Deceptive Persuasion and Consumer Self-Protection by Peter Wright, David M. Boush, Marian Friestad

Deception in the Marketplace: The Psychology of Deceptive Persuasion and Consumer Self-Protection

Peter Wright, David M. Boush, Marian Friestad

241 pages • hardcover

nonfiction business economics psychology