Take a photo of a barcode or cover
3.68 AVERAGE
3.68 AVERAGE
informative
inspiring
medium-paced
challenging
informative
reflective
fast-paced
challenging
informative
reflective
slow-paced
The main message of this book is that the best way to sell a product is to actually be helpful to your customer and only try to sell them what they need. As such, a large part of the book is really about communication (how to listen well, how to signal to other people that you are listening, how to persuade people effectively AND ethically, etc) and is therefore also helpful in general life for understanding social cues better and being more effective at communicating in disagreements.
Recommended.
Recommended.
‘Sales and nonsales are ultimately about service…it’s a broader, deeper and more transcendent definition of service—improving others’ lives and, in turn, improving the world.’
informative
lighthearted
medium-paced
Read this book in a day. All told, it took me 3 hours. The book is excellent, and if you are in the mood to learn how to sell and influence others in your work, it will be an easy and enjoyable read for you as well. There are some practical tips that you can employ immediately to get your point across more clearly and convincingly while taking the slime out of sales! There is plenty of scientific references and study excerpts to tease even the biggest psychology and social science nerds out there. If you already agree with the authors premise that selling is important, regardless if your job title includes "sales" anywhere in it, then you can skim/skip the first 25% of the book where he essentially makes the well-justified point that everyone is a salesperson, at least, some of the time.
informative
medium-paced
Good information and makes you look at the bigger picture of selling in everyday life.
Three sections, each with three chapters, each with three points, illustrated with about three stories. Less inspiring than his previous work, therefore three stars.
informative
inspiring
fast-paced
Great book on how everyone is in the business of sales: moving and persuading others to give up their resources for your suggestion. Fantastic reframing of what sales is, and how to get good at it (really listen to the customer and try to solve their problems).
informative