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yash_verma's review against another edition
4.0
If you want to know the areas or functions where analytics can be applied, this is the book. Book is divided in two parts, first will give information on the "Where" part of the application of analytics in an organization and second part deals with the "How" to apply it.
madbowlofsoup's review against another edition
4.0
My boss gave me this book as I entered the world of analytics and it was a perfect primer for what to expect and how to think about solutions to my company's problems.
statman's review against another edition
4.0
This is not the kind of book that you read for fun. I read it for work reasons because I've been doing more work related to analytics and how to improve business decisions based on better data. So I found this to be an extremely useful book for what I do at work in helping me to think outside of just statistical methods. The premise is that it takes a lot of different skills: computer science, statistics, business understanding, communication skills to really be able to be an analytical company. As a result, I found that this book broadened my horizons on what is possible and the future. It does not have much detail on how to actually do analytics as it focuses more on a high level view of what analytics are and how they can be of benefit.
billmorrow's review against another edition
2.0
Not as in-depth as I expected from "Harvard Business School Press" but it did give a basic overview of data analytics. The book covered the differing approaches and levels of analytics in business along with results of some case studies. While the book does give multiple examples of companies doing various styles of analytics, it lacks the details I was hoping for and didn't give much in the way of time it took to see results of the approach. It also doesn't offer any paths or guidance in how to achieve goals using the data. That's all left to the individual analyst and business.
deletosh's review against another edition
3.0
An interesting overview on the need for analytics. This is just an overview.
Desperately needs an update in light of all the advancement in data science.
Desperately needs an update in light of all the advancement in data science.
monk888's review against another edition
4.0
A bit dated, but does a thorough job of explaining how analytics has the potential to impact each aspect of the firm (from strategy and finance to marketing and operations).
dav's review
2.0
This was a pretty decent overview of the reasons to pay attention to the Predictive Analytics sort of Business Intelligence. It was a bit more high level that I was hoping though. It would serve well as an introduction to someone who is just getting interested in the matter, and perhaps has to convince upper management to embrace the concepts.
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