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hopeful
informative
slow-paced
It's thoughtful and no doubt nudges are an important policy innovation. But something about the utilitarian (yet subtly dismissive) technocracy of Cass Sunstein has just never sat well with me, and that's true again here. Please read instead Misbehaving, which is more thoughtful and frankly intellectually superior as well.
funny
informative
medium-paced
While this book has some interesting insights about how people make choices, it seems more aimed at policymakers than regular individuals, and the authors' repeated recommendation of distributing comprehensive digital annual reports seems to indicate they haven't learned from their own observations on human nature.
The insights from this book align with the self help literature out there when it comes to influencing your own behaviour. Make x habit a default and it’s more likely you’ll do it. Nudge takes it a step further to comment on society-wide decisions such as those in public health using interesting real-world examples and terminology that fit neatly into one another.
A few notes from this book:
- People are influenced.
- Choices are eat when feedback is immediate, options are few, and people can easily get the information they need.
- People often stay with default choices, whether because they forget to change, or they can’t be bothered to.
- Short term consequences are more salient than long term consequences, and will be perceived differently by the human brain.
- Streamline beneficial choices and build ‘sludge’ into harmful choices to guide behaviour.
- Make things easy!
A few notes from this book:
- People are influenced.
- Choices are eat when feedback is immediate, options are few, and people can easily get the information they need.
- People often stay with default choices, whether because they forget to change, or they can’t be bothered to.
- Short term consequences are more salient than long term consequences, and will be perceived differently by the human brain.
- Streamline beneficial choices and build ‘sludge’ into harmful choices to guide behaviour.
- Make things easy!
Intressant bok om något som känns ganska självklart. För att vara en nobelpristagare i Ekonomi så är boken och hans teorier lätta att förstå och hänga med i.
Många och lång exempel om det Amerikanska pensionssystemet och få exempel från Europa gör att det i mitt perspektiv blir lite långrandigt.
Många och lång exempel om det Amerikanska pensionssystemet och få exempel från Europa gör att det i mitt perspektiv blir lite långrandigt.
There's something incredibly entertaining about reading a book like this long after it was initially published. Because not only do you read about the recommended changes and theories, but you also see their longer term impact and more recent offshoots. Many of the nudges discussed in this book have come to fruition over the past 13 years, some in ways different to what was expected. But still a helpful and entertaining book none the less.
informative
reflective
medium-paced
informative
medium-paced
This was an interesting read but I felt like a lot of the same information was shared in a more entertaining way in Dan Ariely's "Predictably Irrational". This book definitely has more of a slant on government-related decisions as opposed to decisions in general.