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160 pages • first pub 1993 (editions)
ISBN/UID: 9780887306662
Format: Paperback
Language: English
Publisher: HarperBusiness
Publication date: 27 April 1994
Description
There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout--the world-renowned marketing consultants and bestselling authors of Positioning--note, you can build an impressive airplane, but it will never leave t...
Community Reviews Summary of 328 reviews
Moods
reflective 18%
challenging 9%
funny 9%
inspiring 9%
lighthearted 9%
relaxing 9%
Pace
Average rating
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.
160 pages • first pub 1993 (editions)
ISBN/UID: 9780887306662
Format: Paperback
Language: English
Publisher: HarperBusiness
Publication date: 27 April 1994
Description
There are laws of nature, so why shouldn't there be laws of marketing?As Al Ries and Jack Trout--the world-renowned marketing consultants and bestselling authors of Positioning--note, you can build an impressive airplane, but it will never leave t...
Community Reviews Summary of 328 reviews
Moods
reflective 18%
challenging 9%
funny 9%
inspiring 9%
lighthearted 9%
relaxing 9%
Pace
Average rating
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.