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Winning at Innovation: The A-To-F Model by Philip Kotler, Fernando Trías de Bes

Winning at Innovation: The A-To-F Model

Philip Kotler, Fernando Trías de Bes

272 pages • hardcover

nonfiction business economics informative medium-paced
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Winning at Innovation: The A-To-F Model by Philip Kotler, Fernando Trías de Bes

Winning at Innovation: The A-To-F Model

Philip Kotler, Fernando Trías de Bes

272 pages • paperback

nonfiction business economics informative medium-paced