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Current edition
Social Marketing: Behavior Change for Social Good by Philip Kotler, Nancy R. Lee

Social Marketing: Behavior Change for Social Good

Philip Kotler, Nancy R. Lee

624 pages • paperback

nonfiction business politics challenging informative medium-paced
Other editions (3)
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Policymaking for Citizen Behavior Change: A Social Marketing Approach by Nancy R. Lee

Policymaking for Citizen Behavior Change: A Social Marketing Approach

Nancy R. Lee

184 pages • paperback

nonfiction business politics challenging informative medium-paced
Policymaking for Citizen Behavior Change: A Social Marketing Approach by Nancy R. Lee

Policymaking for Citizen Behavior Change: A Social Marketing Approach

Nancy R. Lee

184 pages • hardcover

nonfiction business politics challenging informative medium-paced
Social Marketing: Behavior Change for Good by Nancy R. Lee
Social Marketing: Behavior Change for Good
—
Nancy R. Lee

Social Marketing: Behavior Change for Good

Nancy R. Lee

576 pages

nonfiction business politics challenging informative medium-paced