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Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Succe by Lee Frederiksen, Mike Schultz, John Doerr

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Succe

Lee Frederiksen, Mike Schultz, John Doerr

352 pages • first pub 2009 (editions)

nonfiction business informative slow-paced
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Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success by Mike Schultz, John Doerr

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success

Mike Schultz, John Doerr

320 pages • first pub 2009 (editions)

nonfiction business informative slow-paced