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The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything by Fred Crawford, Ryan Mathews

The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything

Fred Crawford, Ryan Mathews

272 pages • paperback

nonfiction business economics history informative medium-paced
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The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything by Fred D. Crawford
The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything
—
Fred D. Crawford

The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything

Fred D. Crawford

272 pages • hardcover • 2001

nonfiction business economics history informative medium-paced