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Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands by Douglas Cameron, Douglas B. Holt

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

Douglas Cameron, Douglas B. Holt

387 pages • first pub 2010 (editions)

nonfiction business challenging informative slow-paced
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Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands by Douglas Cameron, Douglas Holt

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

Douglas Cameron, Douglas Holt

387 pages • first pub 2010 (editions)

nonfiction business challenging informative slow-paced
Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands by Douglas Cameron, Douglas Holt

Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands

Douglas Cameron, Douglas Holt

387 pages • first pub 2010 (editions)

nonfiction business challenging informative slow-paced