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Major Account Sales Strategy by Neil Rackham

Major Account Sales Strategy

Neil Rackham

218 pages first pub 1989 (editions)

nonfiction business informative medium-paced
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Description

An Arsenal of Shrewd Tactics and Winning Strategies to Make You a Major Account Sales SuccessKnowing how to get to the decision maker, deal with the competition, understand buyer psychology, and service the client--these are the keys to success wh...

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