You need to sign in or sign up before continuing.
Scan barcode
192 pages • missing pub info (editions)
ISBN/UID: 9780749478216
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 November 2016
Description
A primer for marketing professionals and students, the second edition of Malcolm McDonald on Marketing Planning provides a clear guide to marketing planning. Focussing on the practical application of marketing planning this book will guide readers...
Community Reviews
Content Warnings
192 pages • missing pub info (editions)
ISBN/UID: 9780749478216
Format: Paperback
Language: English
Publisher: Kogan Page
Publication date: 28 November 2016
Description
A primer for marketing professionals and students, the second edition of Malcolm McDonald on Marketing Planning provides a clear guide to marketing planning. Focussing on the practical application of marketing planning this book will guide readers...
Community Reviews
Content Warnings