A review by taurilaane
Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets by Al Ramadan, Dave Peterson, Christopher Lochhead

5.0

Book about category design, category creation. When You want to be better, You are always competing. When You are different and create something new, You don’t have to fight to be the best. A lot of good business ideas from this book that I scrambled down. I recommend this book, for it is something totally different. Many ideas You will not hear somewhere else!