A review by thechanelmuse
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Amy Wallace, Ed Catmull

5.0

“Our actions change our reality. Our intentions matter. Most people believe that their actions have consequences but don’t think through the implications of that belief.”

This is an insightful, intimate, behind-the-scenes look at Pixar’s work culture and the philosophy they live by to facilitate as a thriving company that doesn’t hinder the efforts, suggestions, potential, mood and creativity (of course) of their employees. Ed and others leads with trust and encouragement to use small and big failures as lessons that should be acted on swiftly rather than playing the blame game if something goes wrong or falls apart because after all it’s teamwork within individual tasks that leads to tighter bonds and wiser decision-making for the future. In short, “focus on the problem not the person.” This methods in this book are very very usual for other creative companies to thrive rather than burdening the abilities and confidence of their team.