World Scientific-Now Publishers Business

Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing by David Zilberman, Amir Heiman
Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing
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David Zilberman, Amir Heiman

Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing

World Scientific-Now Publishers Business

David Zilberman, Amir Heiman

256 pages • hardcover

nonfiction business economics medium-paced