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Definitely an interesting and quick read, but he summarized a bunch of academic studies he's read rather than speaking from personal experience. But I like the customer-centric approach he advocates.
I was going to give this book a two, but I read the last section today and it was kind of redeeming. The first section gave me a bit more empathy for salesmen and did a decent job of persuading me that we're all in the "moving others" business.
The last section was about what we can do to better move others. I thought the Pixar pitch part was super interesting:
"Once upon a time ____. Every day, _____. Then one day ______. Because of that, _____.
Because of that, ______. Until finally ______."
Pg 171
There was a fun little section on saying "Yes and" and some good improv stuff and then he wrapped it up with the notion of making sure at the end of an interaction the person has benefitted and the world is a better place.
The last section was about what we can do to better move others. I thought the Pixar pitch part was super interesting:
"Once upon a time ____. Every day, _____. Then one day ______. Because of that, _____.
Because of that, ______. Until finally ______."
Pg 171
There was a fun little section on saying "Yes and" and some good improv stuff and then he wrapped it up with the notion of making sure at the end of an interaction the person has benefitted and the world is a better place.
My Review
Before I begin I will state that this is an overview of my thoughts. I have been blogging and dissecting the book in greater detail on my blog by infusing my thoughts, questions, and ideas. You can access these blog posts in the sidebar of my blog - http://coffeeforthebrain.blogspot.com/
This review is to go over the general thoughts of the book. When I started reading the book I found it slow and not real intriguing. However, I have read all of his other works and think he is groundbreaking with his research and concepts. Once I got about 40-50 pages into the book I was hooked.
I read this book right after reading Susan Cain's book Quiet. IT was a good mix as Dan Pink discussed ambiverts so I was able to connect with what I had just read. Like previous books by Pink he creates a very intriguing look at an idea(in this case we are all salesmen) and breaks it down into research and stories. He structure is easy to understand, but enough facts to keep the heavy hitters happy.
Once gain Dan Pink has written a book that I will reference and utilize in my daily work as a teacher, parent, and spouse. I have several pages bookmarked, highlighted, and locked into my brain to think about and investigate further.
Dan Pink does not let us down with his latest book and should be another MUST READ of the year!
Before I begin I will state that this is an overview of my thoughts. I have been blogging and dissecting the book in greater detail on my blog by infusing my thoughts, questions, and ideas. You can access these blog posts in the sidebar of my blog - http://coffeeforthebrain.blogspot.com/
This review is to go over the general thoughts of the book. When I started reading the book I found it slow and not real intriguing. However, I have read all of his other works and think he is groundbreaking with his research and concepts. Once I got about 40-50 pages into the book I was hooked.
I read this book right after reading Susan Cain's book Quiet. IT was a good mix as Dan Pink discussed ambiverts so I was able to connect with what I had just read. Like previous books by Pink he creates a very intriguing look at an idea(in this case we are all salesmen) and breaks it down into research and stories. He structure is easy to understand, but enough facts to keep the heavy hitters happy.
Once gain Dan Pink has written a book that I will reference and utilize in my daily work as a teacher, parent, and spouse. I have several pages bookmarked, highlighted, and locked into my brain to think about and investigate further.
Dan Pink does not let us down with his latest book and should be another MUST READ of the year!
Can't say I've become a fan of Daniel Pink or this book, which for some reason I had high hopes for. I'd long been curious about the act of selling, partly because of work, and I gravitated towards the title and the blurb because it sort of encapsulated what I believed, even when I was still in education: that as a teacher, a big part of my job was to sell and design experiences so I can sell. And selling, taken loosely, is just another term for persuading someone.
The book says much the same, but I didn't like the attempt to use new terms for ideas and concepts already familiar to us. I also didn't like Pink's voice and felt it sounded like a pushy salesman, someone for whom caveat emptor still holds.
Then again, I did find many useful ideas and practices in the book. And what warmed me up toward Pink is that he has a couple of sections in the book where he strongly recommends other books on empathy, even improv. I am obviously a sucker for book lists. Moreover, I think if I were still doing HR training, I'd use several of the exercises he recommends.
In short, the book does have a lot of value for me, though I didn't love it. Which, I guess, explains the "just OK' rating.
If you're into sales or training or like fast-talking people, perhaps you'd take to this.
The book says much the same, but I didn't like the attempt to use new terms for ideas and concepts already familiar to us. I also didn't like Pink's voice and felt it sounded like a pushy salesman, someone for whom caveat emptor still holds.
Then again, I did find many useful ideas and practices in the book. And what warmed me up toward Pink is that he has a couple of sections in the book where he strongly recommends other books on empathy, even improv. I am obviously a sucker for book lists. Moreover, I think if I were still doing HR training, I'd use several of the exercises he recommends.
In short, the book does have a lot of value for me, though I didn't love it. Which, I guess, explains the "just OK' rating.
If you're into sales or training or like fast-talking people, perhaps you'd take to this.
The premise of this book is that almost everyone is a salesperson. It provides useful information, helpful examples, and new and different ways to think about persuading others.
While the author self-proclaims to have reinvented the sales, he doesn’t succeed in it. Still, it is a book about sales as we know it - with updates vocabulary and more relatable example, but at the very essence they same approach to selling we are familiar.
The author explains that sales are now an essential part of every job (I agree). He also introduced new ABC of sales: attunement (relate to a customer), buoyancy (perseverance and confidence), and clarity (clearly positioning the value). Furthermore, he also suggests some new practices for pitching, improvising, and serving - adjusted for today's business environment, where often the customer has as good information on the solution as a seller (while this caveat emptor holds only for simple sales, the advice is anyways sound).
While the book doesn’t reinvent sales, it is still a pretty good and easy read - with a few golden nuggets to take away for everyone.
The author explains that sales are now an essential part of every job (I agree). He also introduced new ABC of sales: attunement (relate to a customer), buoyancy (perseverance and confidence), and clarity (clearly positioning the value). Furthermore, he also suggests some new practices for pitching, improvising, and serving - adjusted for today's business environment, where often the customer has as good information on the solution as a seller (while this caveat emptor holds only for simple sales, the advice is anyways sound).
While the book doesn’t reinvent sales, it is still a pretty good and easy read - with a few golden nuggets to take away for everyone.
“Where negative emotions help us see trees, positive ones reveal forests.”
–Daniel H. Pink
Book No. 40 of 2017
I was able to benefit from this book before even reading it. I found a PDF explaining Daniel Pink’s ideas about the “new elevator pitches” and used them to strengthen the way I talk about Plant With Purpose.
Since one chapter turned out to be so helpful, I figured, why not give the whole book a shot? That chapter remained the most useful out of the entire book, but the whole was still worth the read. I don’t think I needed much effort to convince that just about everyone is in the business of selling in some way.
⭐️⭐️ ⭐️ ⭐️
–Daniel H. Pink
Book No. 40 of 2017
I was able to benefit from this book before even reading it. I found a PDF explaining Daniel Pink’s ideas about the “new elevator pitches” and used them to strengthen the way I talk about Plant With Purpose.
Since one chapter turned out to be so helpful, I figured, why not give the whole book a shot? That chapter remained the most useful out of the entire book, but the whole was still worth the read. I don’t think I needed much effort to convince that just about everyone is in the business of selling in some way.
⭐️⭐️ ⭐️ ⭐️