Reviews

Obsessed: Building a Brand People Love from Day One by Emily Heyward

alexrbecker's review against another edition

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informative inspiring fast-paced

4.0

thejourneyofmybooks's review against another edition

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4.0

I don’t work in branding or marketing, but I absolutely devoured this book! I had only heard of Red Antler recently through an article on Fast Company, so when I saw that the founder of this company that had an impressive clientele had a book coming out, I felt compelled to check it out. Emily Hayward takes the template of a standard business book and turns it on its head with relevant case studies and quick overall tips, all in a humorous voice made this a fun and informative read.

thejourneyofmybooks405's review against another edition

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4.0

I don’t work in branding or marketing, but I absolutely devoured this book! I had only heard of Red Antler recently through an article on Fast Company, so when I saw that the founder of this company that had an impressive clientele had a book coming out, I felt compelled to check it out. Emily Hayward takes the template of a standard business book and turns it on its head with relevant case studies and quick overall tips, all in a humorous voice made this a fun and informative read.

annarella's review

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5.0

It's a well written, interesting and useful book full of ideas that will surely be useful to anyone interested in marketing.
I strongly recommend it.
Many thanks to the publisher and Netgalley for this ARC, all opinions are mine.
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