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288 pages • missing pub info (view editions)
ISBN/UID: 9780985764807
Format: Paperback
Language: English
Publisher: Decisionpro, Inc.
Edition Pub Date: 25 July 2012
Description
The 21st century business environment demands more analysis and rigor in marketing decision making. Increasingly, marketing decision making resembles design engineering-putting together concepts, data, analyses, and simulations to learn about the ...
Community Reviews
Content Warnings
288 pages • missing pub info (view editions)
ISBN/UID: 9780985764807
Format: Paperback
Language: English
Publisher: Decisionpro, Inc.
Edition Pub Date: 25 July 2012
Description
The 21st century business environment demands more analysis and rigor in marketing decision making. Increasingly, marketing decision making resembles design engineering-putting together concepts, data, analyses, and simulations to learn about the ...
Community Reviews
Content Warnings