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The Future of Marketing: Strategies from 15 Leading Brands on How Authenticity, Relevance, and Transparency Will Help You Survive the Age of th by Nicholas Johnson

The Future of Marketing: Strategies from 15 Leading Brands on How Authenticity, Relevance, and Transparency Will Help You Survive the Age of th

Nicholas Johnson

272 pages • first pub 2015 (editions)

informative reflective medium-paced
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The Future of Marketing: Lessons from 18 Leading Brands on Transforming Your Marketing Strategies to Survive the Age of the Consumer by Nicholas Johnson

The Future of Marketing: Lessons from 18 Leading Brands on Transforming Your Marketing Strategies to Survive the Age of the Consumer

Nicholas Johnson

256 pages • first pub 2015 (editions)

informative reflective medium-paced