Reviews

To Sell Is Human: The Surprising Truth about Moving Others by Daniel H. Pink

pandamonira's review against another edition

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informative reflective medium-paced

3.5

lbeckett's review

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4.0

Like most books on sales, the focus is on psychology. Easy read with lots of examples some of which are new to me (number stickers on matatu vans, radiology/CT scan reading) and some of which are classics (improv, Ogilvy’s sign, etc). Looking forward to reading his other work.

leahegood's review

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4.0

This summer I spent four months doing an internship in sales. I discovered that I love spending my days on the phone, talking to people interested in a product I passionately believe in. Seriously, it doesn't get better than being payed to talk endlessly about something you love. Upon arriving home from the internship, I googled "Top 10 Books About Sales." Now that I know I enjoy the field, might as well learn more about it. To Sell Is Human delivered what I was looking for.

As I read this book, I got a thrill when I read about sales techniques that I learned in action. Author Daniel H. Pink touched on a lot of elements I was familiar with and elaborated on them in a way that deepened my understanding and equipped me with tools to practice and become effective with in the future. I appreciated his emphasis on being ethical in sales.

Overall, I found this book to be relatively easy to read and a great way to learn more about sales.

jimmy1087's review

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3.0

It has a couple of smart ideas to keep around on how to move others.

+ How to know if you are listening.
+ The 5 Why's
+ Can I fix it ?
+ Yes, and ?
+ Positivity will take you further
+ An easy experiment to identify the point of view of people, ask them to write an "E" on their forehead. (If they write the "E" in a way that you can read it, means they might be more empathic than if they write the "E" for themselves).

I like that it has more book recommendations within the chapters :)

malachi_oneill's review

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4.0

very good.

docjh's review against another edition

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5.0

Contemporary sales for a general audience.

Chapter 7 on pitches is the most worthwhile part of the book: justifies the price of admission. A good read: worthwhile!

annastasia_will's review against another edition

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informative medium-paced

4.0

A bit dry at times but still useful for any profession

matthewrkim's review

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informative slow-paced

2.75

davehershey's review

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3.0

We're all in sales now, says Daniel Pink. This easy-to-read and enjoyable book was recommended to me by my lovely wife. It reminds me of a sort of Malcom Gladwell book with lots of stories and references to research. I enjoy such books, though the skeptic in me wonders if the research referenced is more nuanced then the author referring to it is letting on. Overall though, this is a great book. I especially liked his discussion on introverts and extroverts. Rather than seeing them as an either/or, he places them on a spectrum with ambivert in the middle; such people are a bit of both. I am in that middle, leaning toward introvert. Introverts are not traditionally seen as good salespeople. Pink threw water on that myth and offered helpful advice on how to be a better seller as someone on the introvert side.

heremireadz's review

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5.0

I am very glad I bought this book! I love Daniel Pink's style and his practical, encouraging, and research-based suggestions for being a better salesperson. Before reading this book, I had this overwhelming feeling that every aspect of my life required me to sell something to someone- not only in my very part-time direct sales business but also as an instructional coach / teacher, a mother, and a member of a church. And I didn't like feeling like that! I don't consider myself to be a natural salesperson, so I felt like I was simply not made for this. However, Pink explains that not only are we all salespeople, even if we are not in traditional sales, but that there is no "natural" salesperson. A salesperson does not need to be extroverted, for example; in fact, ambiverts (which most of us are) make the best salespeople. To sell something, you do not need to be dishonest; in fact, the best salespeople serve and work in the best interest of others. Pink gives practical tips for improving areas that you need to work on, no matter your career! Everyone sells, and everyone can work at being better at it- ethically! This book is for everyone.

Easy read- a little slow at first, but then ends with tons of takeaways that warrant re-reading. I will keep it and reference it a lot!