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WHAT'S THE BIG IDEA? by George Lois

WHAT'S THE BIG IDEA?

George Lois

288 pages • first pub 1991 (editions)

informative lighthearted medium-paced
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What's the Big Idea?: How to Win with Outrageous Ideas by Bill Pitts, George Lois

What's the Big Idea?: How to Win with Outrageous Ideas

Bill Pitts, George Lois

288 pages • first pub 1991 (editions)

informative lighthearted medium-paced