Steve Rivkin

7 books

Differentiate or Die: Survival in Our Era of Killer Competition by Jack Trout

Differentiate or Die: Survival in Our Era of Killer Competition

Jack Trout

240 pages • first pub 2000 (editions)

nonfiction business informative medium-paced
Differentiate or Die: Survival in Our Era of Killer Competition by Patrick Cullen, Steve Rivkin, Jack Trout

Differentiate or Die: Survival in Our Era of Killer Competition

Patrick Cullen, Steve Rivkin, Jack Trout

240 pages • first pub 2000 (editions)

nonfiction business informative medium-paced
The Making of a Name: The Inside Story of the Brands We Buy by Fraser Sutherland, Steve Rivkin

The Making of a Name: The Inside Story of the Brands We Buy

Fraser Sutherland, Steve Rivkin

275 pages • first pub 2004 (editions)

nonfiction business informative fast-paced
The New Positioning: The Latest on the World's #1 Business Strategy by Al Ries, Steve Rivkin, Jack Trout

The New Positioning: The Latest on the World's #1 Business Strategy

Al Ries, Steve Rivkin, Jack Trout

173 pages • first pub 1995 (editions)

nonfiction business informative slow-paced
The Power of Simplicity: A Management Guide to Cutting Through the Nonsense & Doing Things Right by Steve Rivkin, Jack Trout

The Power of Simplicity: A Management Guide to Cutting Through the Nonsense & Doing Things Right

Steve Rivkin, Jack Trout

205 pages • first pub 1998 (editions)

nonfiction business self help informative medium-paced
The Power of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right by Steve Rivkin, Jack Trout

The Power of Simplicity: A Management Guide to Cutting Through the Nonsense and Doing Things Right

Steve Rivkin, Jack Trout

224 pages • first pub 1998 (editions)

nonfiction business self help informative medium-paced
Repositioning: Marketing in an Era of Competition, Change and Crisis by Steve Rivkin, Jack Trout

Repositioning: Marketing in an Era of Competition, Change and Crisis

Steve Rivkin, Jack Trout

217 pages • missing pub info (editions)

nonfiction business economics informative medium-paced
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