Peter S. H. Leeflang

3 books

Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making by Tammo H. a. Bijmolt, Peter S. H. Leeflang, Jaap E. Wieringa

Modeling Markets: Analyzing Marketing Phenomena and Improving Marketing Decision Making

International Quantitative Marketing

Tammo H. a. Bijmolt, Peter S. H. Leeflang, Jaap E. Wieringa

408 pages • missing pub info (editions)

nonfiction business economics mathematics informative medium-paced
Building Implementable Marketing Models by Philippe A. Naert, Peter S. H. Leeflang

Building Implementable Marketing Models

Philippe A. Naert, Peter S. H. Leeflang

418 pages • missing pub info (editions)

nonfiction business economics medium-paced
Building Models for Marketing Decisions by Peter S. H. Leeflang, Michel Wedel, Dick R. Wittink

Building Models for Marketing Decisions

International Series in Quantitative Marketing

Peter S. H. Leeflang, Michel Wedel, Dick R. Wittink

645 pages • missing pub info (editions)

nonfiction business economics mathematics medium-paced
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